Online Marketing Challenge 2024
The Online Marketing Challenge (OMC) is a unique opportunity for international professionals—graduates and students—to gain practical experience in the real business world by designing and executing digital marketing campaigns for Saxonian companies from various industries using a budget of 500 euros.
Organized by the SEPT Competence Center at Leipzig University and sponsored by the German Academic Exchange Service (DAAD), this initiative offers an opportunity to boost your marketing skills and gain hands-on experience by designing and executing digital marketing campaigns for German SMEs and Startups.
You'll learn about digital marketing strategy, social media advertising, eye tracking in marketing, and much more!
Benefits of joining the challenge:
- Bootcamp on digital marketing (5 sessions covering Digital Marketing Strategy, Facebook & Instagram, LinkedIn, TikTok, and Eye Tracking in Marketing)
- Practical experience running online marketing campaigns for German SMEs and Startups
- Support and feedback from digital marketing specialists
- Coaching & practical workshops on Social Media Marketing.
- Participation certificate issued by Leipzig University / SEPT Competence Center, IOSax, and signed by the partner company
- The chance to be the winning team and receive a prize of 300 Euros
- Build professional networks locally for your post-academic career
Key dates to remember:
- Registration deadline: October 16, 2024
- Kick-off event: October 22, 2024
- Bootcamp starts: October 30, 2024
- Final presentation and winner announcement: January 29, 2025
This edition of the OMC 2024 is open to all international graduates and students currently in Germany.
Join our Online Marketing Challenge for free and receive specialized training and a deeper insight into the most relevant online marketing tools!